According to BLLA, hoteliers at boutique hotels spend more than half their time on sales and marketing activities.
That’s a LOT of effort, but are you seeing results? And, more specifically, is your hotel website (your most important sales & marketing asset) driving direct bookings? This is a challenge, not only for the boutique sector, but for hotels of all sizes and star ratings.
In this webinar, we discuss 5 best practices for your website to help drive more direct bookings, reduce your dependence on OTAs, and ultimately generate more revenue.
- Hotel Website Fundamentals: The 5 differentiators your hotel website needs to drive bookings
- Visual Storytelling: What images and types of stories turn “lookers” into “bookers”
- The Path to Conversion: How to optimize your booking path to decrease abandonment rates
- Real-Life Examples: How other properties like yours are using our best practices to drive results